Leader LV new season advertising

Louis Vuitton was about to begin a global advertising campaign, as the basis of the definition of brand values, the travel will once again become the focus.The advertising campaign will sync with seasonal products advertising, aimed at reshaping the Louis Vuitton 150 years of glory leading travel art tradition.> Click here for more clothing Mito advertising promotional activities inventive, beyond the external form, the interpretation of the concept of travel from the emotional point of view, rendered as a personal journey, a process of self-discovery.From the date of establishment of the Louis Vuitton with many extraordinary people have forged a bond - from Wu Jie Ni Queen (Empress Eugénie) to Ernest Hemingway (Ernest Hemingway), from Piedmont Seoul - Savo Niang - Germany - Brazzaville (Pierre Savorgnan de Brazza) to Audrey Hepburn (Audrey Hepburn) - The advertising campaign will continue to follow the traditional characteristics of the Louis Vuitton lays out many extremely rich characters, it is infinite yearning for life's journey and highlight the image.　　In the first round of the advertising campaign, the debut of four world-renowned figure: international statesman Mikhail Gorbachev (Mikhail Gorbachev), tennis couple of colorful decoration Andre & # 8226; Agassi (Andre Agassi) and Steffi Graf (Steffi Graf), as well as a cinema classic actress Catherine Deneuve (Catherine Deneuve).The forefront globally recognized as the most famous portrait photographer Annie Leibovitz (Annie Leibovitz) by Louis Vuitton invited to play the photography.Her talent, especially good at capturing the emotions of the characters' inner depths.In addition, these portraits will show a series of still lifes.These still life, evoke an instant hero in each of the road of life, in all sorts of travel-related.　　Louis Vuitton has been actively committed to shoulder the responsibility of the promotional environment and sustainable development.Participate in the activities of celebrities is also strong promoters, and they work together, Louis Vuitton feel very honored.Therefore, Louis Vuitton will represent Catherine Deneuve, Andre Agassi, Steffi Graf launched advocated by Al Gore Climate Project "(The Climate Project funded contributions ) environmental program, the same time, Gorbachev will be created and chaired the International Green Cross "(Green Cross International) donor.International statesman Mikhail Gorbachev (Mikhail Gorbachev) tennis couple the colorful decoration Andre • Agassi (Andre Agassi) and Steffi Graf ( Steffi Graf) the cinema classic actress Catherine Deneuve (Catherine Deneuve) Louis Vuitton Chairman and CEO Yves Carcelle commented: "We are very proud of the advertising campaign,.Season full of aspiring fashion statement with brand core values ​​simultaneously publicity, the two complement each other perfectly embodies the Louis Vuitton unique promotional ability.In addition, we are pleased to have the opportunity to work with such a distinguished and distinctive characters, in their possession, the depth and breadth of the Louis Vuitton can be fully demonstrated. '　　"This is the first cooperation between Louis Vuitton and Ogilvy & Mather (Ogilvy & Mather), is breaking new ground in many ways", said Pietro Beccari, Louis Vuitton, senior vice president of public relations and marketing, "is reflected in our full excavation Travel profound meaning, Louis Vuitton new perspective to reproduce deep background reflected in we made a new choice in the invitation spokesperson, reflected in major hot issues, we show a very positive attitude. "　　The new Louis Vuitton global advertising campaign will be in full swing in September, then, the major international magazines, news magazines, including the widely publicized.
Take a look to Vesker Louis Vuitton Spring Summer 2013 Ready-To-Wearcollection: the fashion accessories and outfits seen on Paris runaways.